Production Diary

 

12/11/2020

Today, I started AC1, this consisted of me researching and informing many ideas into the topic at hand, finding various facts and statistics into smiling and the importance of mental health, I made sure to also look into the details of current times and recent events, specifically the corona virus, in order to provide myself with more information that could help come up with a product that the audience would be able to relate to more, and use that as something to connect people by their shared experiences, promoting smiling and the significance of mental health. Whilst I did that, I also made sure to make to give a summary of the client and what they want, in order to show how my ideas relate to the client and what they want. 

15/11/2020

I have now begun researching and analyzing existing products, which share a similar tone or genre to the ones that will be used within my advert, I took note of various happy and charity adverts, noting and researching into typical codes and conventions used, anything from camera angles, cinematography as a whole, colours, shots, mise-en-scene and musical scores used. I did this for both forms of media, in terms of adverts. 

13/01/2021

Today I began working on my pre-production, starting off with my location scouting for the project, listing my main area of interest for filming, I also made sure to do my equipment list for it, in order to take note of the equipment I'd be using in order to record or take pictures for my product. I also went along and finished it by making a risk assesment form, these were all done in order to live up to the industry standard, as such pre-cautions should be taken in order to make sure proper planning is put into producing these products for the client. 

14/01/2021

I started my rationale, clearly showing my intent for the production of the product that the client had requested, going over various ideas that I had come up with in order to achieve what I had in mind, whilst also showing research in order to back up my points and decisions for such matters. It gave a clear overview of the project as a whole as that point, I displayed it to my peers, as well. in order to get feedback, in which I am happy to say all of it was positive, Along with all this, I also made a flat plan, giving a design for my print advert, which put things into perspective of how I want things to look within it, clarifying the features as a whole and giving a visual look at things before production had been done. 

21/01/2021

I've used this time to produce a survey, in order to provide responses that'll allow me to get a better idea of the stylization that I'd like for my print advert, and what things were important to show, along with certain aspects that were considered quite common with my target audience, and the exclusion of such things would be most unwise. I found it very beneficial as the responses provided, act as a good evidence to support certain things being within it and to appeal to my target audience as best as I can in order to provide a high quality product, which also benefits the client's requirements as well. 

25/01/2021-3/02/2021

From this time period, I have been working on my final product, editing it on software such as photopea, in order to design it, screenshotting my progress, until I reached the 3rd of March, in which I finished my product, and displayed it, as a whole I made sure to include numerous of codes and conventions along with some things to challenge, them, trying to appeal to my audience well. Some things to note include the usage of colours, along with the dominant image and information they said they'd see as important to display within the advert. 

10/02/2021

I now decided to make a cast list along with a shooting schedule, in order to complete the rest of my pre-production information. The necessity of such things is once again to live up to industry standard and provide information into how long it took to create, along with who was involved during such times. 

11/02/2021

I now went and made an evaluation to my final product, going over various things such as what I did along with the reception brought from my product and checking to make sure they could identify certain factors within the advert and clarly understanding the premise of it. 

22/02/2021

During this time, I mostly went about tweaking and reworking things as a whole within the product and project too, in order to ensure it was of high quality. 

25/02/2021-04/03/2021

I then received my feedback and during this time period began working on new additions and improvements in order to fix or add anything that was missing, in order to ensure I was producing the best possible work for my client and project.